Overview About Comrade Digital Marketing Agency

About This Project The majority of countertop companies, in an attempt to attract more customers, resort to the tactic of advertising themselves as the cheapest company in the area. When we partnered with Granite Selection, formerly known as paylessforgranite.com, we wanted to shed that identity and become known as the company with the largest selection of stones, highest quality of customer service, most advanced technologies, fast and professional installations AND competitive pricing. Located in Elk Grove Village, IL, Granite Selection specializes in the distribution, design, fabrication and installation of custom natural stone countertops, vanities, shower walls and more. By partnering with us, they were able to change their corporate image from lowest price to affordable luxury. Project Goals Establishing a new brand Making the site mobile responsive Creating interactive tools like a custom 30-second Quick Quote calculator, kitchen visualizer tool, and stone selector We also established a helpful blog with design ideas, care tips, and guidance for finding the right stone type for you Created “Recent Projects” section Marketing Result For SEO, we established over 100 backlinks within industry-specific platforms, blogs, and directories. We created a sophisticated SEO architecture with cross-linking. Through our work with PPC we improved the conversion rate by 122% (while overall conversion rate was at 165%) We also reduced the adWords budget by 85%. + 165% INCREASED NUMBER OF ONLINE LEADS + 270% INCREASED LOCAL SEO TRAFFIC