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Media Innovation for Beauty & Personal Care Brands
<p>Dillie is a media innovation partner for beauty and personal care brands.</p><p>We specialize in AI video marketing by building, scaling, and optimizing branded content and performance driven media. Breaking through with trending content to produce quality, unique branded assets, we ideate and activate strategies to thrive in a competitive market.</p><p>Dillie has become the ideal solution to meet the endless content demand for the best BPC brands in the world.</p><p>Our Services</p><p>Digital Marketing & AI Video Marketing</p><p>AI Video Creation – High-quality videos optimized for ads, social media, and eCommerce.</p><p>Performance Marketing – Data-backed video campaigns tested for maximum impact.</p><p>Product & Model Photography – Professional visuals tailored for online and social platforms.</p><p>Social Commerce Strategy</p><p>Influencer & Creator Collaborations – Partnering with creators to boost brand awareness.</p><p>TikTok & Social Media Sales – Strategies to increase engagement and conversions.</p><p>Community Building – Growing a loyal audience through interactive content.</p><p>Influencer Gifting – Sending products to key influencers to drive brand exposure.</p><p>Content & Brand Strategy</p><p>Marketing Strategy – Custom plans for social commerce and digital campaigns.</p><p>Trend Reports – Insights into customer preferences and industry shifts.</p><p>Dillie helps beauty brands stand out with engaging content, AI-driven marketing, and social commerce strategies.</p>
$25 - $49/hr
10 - 49
United States
Media Innovation for Beauty & Personal Care Brands
Dillie is a media innovation partner for beauty and personal care brands.We specialize in AI video marketing by building, scaling, and optimizing branded content and performance driven media. Breaking through with trending content to produce quality, unique branded assets, we ideate and activate strategies to thrive in a competitive market.Dillie has become the ideal solution to meet the endless content demand for the best BPC brands in the world.Our ServicesDigital Marketing & AI Video MarketingAI Video Creation – High-quality videos optimized for ads, social media, and eCommerce.Performance Marketing – Data-backed video campaigns tested for maximum impact.Product & Model Photography – Professional visuals tailored for online and social platforms.Social Commerce StrategyInfluencer & Creator Collaborations – Partnering with creators to boost brand awareness.TikTok & Socia...
73 Market Street Venice California United States 90291
(213) 986-7928
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Dillie used vibrant, sensory visuals to position Nair’s hair removal products as part of a fun, carefree self-care routine. Challenge: Nair wanted to refresh its brand image with a vibrant, lifestyle-driven campaign that celebrated effortless self-care. Solution: Dillie developed sensory-rich visuals, incorporating tropical themes and nostalgic aesthetics to highlight the ease of hair removal. Result: The campaign redefined Nair’s brand perception, making self-care feel playful and empowering.
Dillie launched Nutrafol’s entry into skincare, creating a surreal and visually engaging campaign around adult hormonal acne solutions. Challenge: Nutrafol sought to introduce a skincare product for hormonal acne, emphasizing science-backed efficacy. Solution: Dillie created visually striking content with a surreal, dream-like aesthetic, reinforcing clarity and confidence as brand messages. Result: The campaign generated high social engagement, effectively positioning Nutrafol’s skincare as a trusted solution for adult acne
Dillie collaborated with the brand’s Creative Director to create branded videos for product launches. The videos maintained strong brand identity and storytelling across multiple formats. Challenge: Malin + Goetz needed compelling branded content to highlight new product launches while maintaining a strong brand identity. Solution: Dillie worked closely with the brand’s Creative Director to develop high-quality horizontal and vertical videos that combined product education with brand storytelling. Result: The content successfully showcased efficacy-driven skincare solutions, strengthening brand perception and engagement.
Dillie developed a series of UGC-style videos to maximize engagement and conversions during Amazon Prime Day. The campaign leveraged influencer-led storytelling across Meta, TikTok, and Google, using a mix of evergreen and promotional ads. Challenge: Henkel needed engaging, high-performing UGC content to drive awareness and conversions for Amazon Prime Day while optimizing cost efficiency. Solution: Dillie crafted compelling ad creatives and implemented A/B testing by featuring the same creator with two different opening hooks: Viral Slicked Back Bun – Focused on trend-driven appeal. Lazy Girl Hack Slicked Back Bun – Positioned as a time-saving beauty tip. The testing approach helped identify the most effective messaging to drive engagement and conversion. Result: 34% decrease in CPC and 24% increase in CTR compared to industry benchmarks. 3.7M impressions and 87K clicks during the campaign. Improved ad performance insights through A/B testing of opening hooks.
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