Overview About El Passion

Lifeness, an award-winning Norwegian healthcare startup, sought to revamp their web presence to match their growing international recognition. They needed a fast, modern, and easily-manageable website that could be handled internally by their communications team. We were tasked with selecting the best technology and process for the project. Working closely with Lifeness, we conducted a workshop with the client to establish the initial information architecture and carefully reviewed the startup's brand guidelines and vision. Through iterative steps of wireframing, UI design and Webflow development, a visually engaging website was created, optimized for minimal content. The site passed audits for SEO and accessibility, consistently achieving top scores in Lighthouse reports. To improve the user experience, we used native Webflow features along with F'insweet Attributes, Weglot for content internationalization and custom code. The results included full UI design files, Webflow design with CMS configuration, and Weglot dashboard for content internationalization. With our expertise and collaboration, Lifeness now boasts a modern and SEO-optimized website, providing a solid foundation for their continued growth and success in the healthcare industry.

Benefit Systems offers a benefits program with many sports facilities for employees. Benefit Systems approached EL Passion and requested a sports facility research tool audit, recommendations from our team and enhancement of their existing solution. Our UX & UI experts conducted a UX audit and redesigned the search tool in order to ensure it is a useful and intuitive product that users will love. During the kick-off, we met with the client's team responsible for the search tool creation and received insight into the way the tool should work. Next, we proceeded with the analysis of the current solution in order to draft the scenarios for user testing. We conducted 5 tests of the proposed solution with active Multisport users to identify the main areas for improvement. Based on the results of these tests our team provided Benefit Systems with recommendations and possible solutions. EL Passion designers prepared the clickable prototype presented to the client. After consultations and introducing some changes, our UX & UI team started working on the Visual Design phase of the project. As a result of the efficient work of our experts, the client received a detailed audit of their initial version of the search tool as well as recommendations and ready-to-implement solutions to streamline the product. EL Passion Team provided Benefit Systems with the enhanced user experience of their search tool and a beautiful user interface.

The client was a German startup on a mission to revolutionise audio content market targeted at women in the DACH countries. They wanted to develop a progressive web app with a subscription-based audio streaming service with erotic stories. In order to recognise the needs of femtasy, we proposed them a session of two workshops: Design Workshop and Scoping Session. The first workshop was focused on analysing the target audience through empathy maps and reviewing the client's research findings. We created 2 personas for femtasy's users and defined a high-level customer journey for the application. To finish the session with tangible outputs for the next stages of the project, we conducted a Design Studio. We focused on the most problematic areas from the user's perspective - steps in the journey which could be difficult mostly on an emotional level. During the second workshop, EL Passion team worked on a detailed customer journey, where all the steps were listed, along with decision trees and prioritisation for future steps. Within a couple of productive hours, we have built the initial product backlog for 3 versions of the application, trying to prioritise the features to provide maximum value for the users. Both workshops allowed us to leverage the client's knowledge and our expertise to kick-start the project with a solid foundation and a sharp focus in mind. It helped us cut the time spent on establishing the details of the cooperation, user journey and let us start working on first screens straightaway. 32000+ orgasms achieved. Over 140 stories and growing 5 every week. Check out more details on our website: https://www.elpassion.com/projects/femtasy

Joystream is a blockchain platform operated by its users. EL Passion's task was to create a full brand identity reflecting the brand's joyful spirit, feeling of community and freedom. At the very beginning, the client came to us for a test-run. We conducted a design workshop that helped us to get a better understanding of the platform, its assets and tech challenges. This showed us that the product so unique requires a fully individual approach. We created a powerful branding from scratch, combining symbols of the ancient culture with modern technologies. In the next steps, we sketched  an unusual logo, illusrations, and iconography using mosaic and geometrical patterns. Creating a branding palette we applied three primary colors: white, blue and black that indicate key values of the company. Not only have we designed a full brand identity but we also had a chance to incorporate it into a new & refreshed Landing Page for the platform. To ensure smooth front-end delivery, a front-end developer was consulting the project already during the UX/UI design phase. When the design assignment was finished, he started working on the project full-time. On the front-end, we used static site generator Gatsby and hosted the website on Netlify. To meet all Joystream's requirements regarding UI we utilized Storybook for creating component library and Enzyme for snapshot testing.  The whole team delivered a fully-functional and modern website for Joystream. The product got positive feedback both from the business owners and final users.

An inspiring healthtech initiative brought to life by EL Passion. We worked with Mednavi from the idea’s inception to a fully-featured product. We began the cooperation with a 2-day design workshops & a scoping session that allowed us to establish a clear MVP fulfilling both, the client’s business requirements and users’ needs. A clear vision elicited during the workshops smoothed out the UX design process, key for the product launch’s success. The goal was to develop an intuitive and hassle-free platform that provides complex and relevant information in a straightforward and uncomplicated way.  In the design phase, ELP provided Mednavi with a complete brand identity & guidelines and website design mockups which were then transformed into a fully-functional website by our Back-end and Front-end developers.

Booksy is an application for finding, scheduling, buying, and managing appointments in the beauty space. With more than 2.5 million bookings per month, it is the world’s biggest application of this kind. A SaaS app complements the customer-facing application (booking app) for the beauty businesses’ management (business app). What have we accomplished? - A complete UX and UI redesign of a business application; the goal was to implement a consistent user experience throughout the application. - Improved usability, including navigation and listing search patterns in the booking web app - optimizing the listings page for SEO - co-creation of a new booking app for iOS - providing an intuitive and consistent look and feel for an app with a large number of screens that grew quickly and piecemeal - creating a stable application that could handle a large number of users without compromising performance

Sharefox enables companies to build new businesses related to renting and sharing resources.  Their rental booking management platform is their core service.  We assisted Sharefox in the complete redesign of the tool. Thanks to user testing & design research, we were able to fix the key users' pain points of the previous versions of the product. The plan was simple: to enable Sharefox to provide booking services and do it with an intuitive and accessible tool for the users, so they do not have to create another spreadsheet ever again.

DocPlanner mobile app

Docplanner is an app available in 25 countries in multiple languages. But it is not only the language that differs. Depending on the region, Docplanner apps offer different sets of features. Our goal was to deliver the iOS and Android apps together with the Docplanner mobile team as fast as possible. To deal with numerous combinations of language settings and features, we built one code base that is configured depending on the country’s requirements and so multiple compatible app versions can be created quickly. All the versions of the app are constantly monitored by CI (continuous integration) servers. As fast delivery was crucial for the client, the collaboration process needed to be quick and smooth. Our mobile development team kept in constant contact with the Product Owner (Head of Mobile Development at Docplanner). Thanks to an effective decision process, we delivered high-quality apps on time. For more details check out: https://www.elpassion.com/projects/docplanner

WP Player is a highly configurable video component. Wirtualna Polska is one of the largest Central European web portals and one of the leaders in offering new services on the market. When WP got a licence from the National Broadcasting it clearly defined its commitment to video production. The lifestyle of their users requires the materials to be accessible from any mobile device, putting the stability and availability in the first place. The project with which EL Passion was involved in is probably the biggest mobile project of this type in Poland, as well as in Central Europe. The biggest challenge was to build a highlyconfigurable component capable of working in various conditions, with differenttypes of screens and devices, showing ads with multiple ad networks. The team utilised the best practices to maximum. We covered the code with extensive test suite (almost 100% code coverage) and built a demo app for usertesting. Our Android team prepared a very minimalistic documentation, as tests and example app served as a great reference themselves. Now the component is being used in a wide range of the WP Group applications, resulting in millions of install working seamlessly without one crash since day 1.