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Building a sustainable brand
<p>iM4U Digital Marketing Agency is a marketing agency that works with a comprehensive and individual approach to clients. We build effective strategies, optimal budgets, allocate a team for a specific project, are results-oriented, and maintain transparent reporting.</p><p>MISSION</p><p>Building a sustainable brand.</p><p>VISION</p><p>Bringing the company up to national and international levels.</p><p>ADVANTAGES</p><p>RESULT ORIENTATION</p><p>Choosing the most effective promotion channels that give maximum results for the business.</p><p>COMPLEX APPROACH\r\nUsage of all the effective tools to attract customers in one direction to form a sustainable brand and increase sales.</p><p>DEDICATED TEAM\r\nThe team dives deep into the essence of the business to create relevant content and offers. The business owner works with only one specialist who leads the entire team in a comprehensive manner.</p><p>STRUCTURAL AND SYSTEMIC APPROACH\r\nStructuring all the work with the assignment of responsible persons for specific tasks. Establishment of a single system for all processes.</p><p>TRANSPARENCY IN PROJECT MANAGEMENT\r\nGuarantee of security of information, reporting on a regular basis to the client. The client can always track achievement of goals at any stage, find out the number of attracted clients and the cost per client.</p><p>EFFECTIVE SALES FUNNELS\r\nCreation of sales funnels for each promotion channel, calculating the cost of a potential and a real client. Funnel optimization to increase profitability. The client has access to information about the sales funnels that allows him/her to make further decisions – closing the channel, continuine to work with it, strengthening it.</p><p>EFFECTIVE COMMUNICATION\r\nThe project manager is constantly in touch with the client, providing complete information on the project.\r\nCommunication with the team.</p><p>MY MAIN PRINCIPLES</p><p>PUT YOURSELF IN THE CLIENT\'S SHOES\r\nFirst, I need to understand your audience and then make sure that I will be understood. Business needs to be studied deeply and objectively in order to see its opportunities and form a unique selling proposition.</p><p>WIN-WIN-WIN\r\nThis means creating a fair and attractive offer for all parties of the business, where it is easy to cooperate and move in a long-term business relationship.</p><p>FOCUS ON RESULTS\r\nAny action of the team, or the company should be focused on the greatest benefit for our customers, and the results of the decisions should be focused on the right values.</p>
$50 - $99/hr
10 - 49
United States
iM4U Digital Marketing Agency is a marketing agency that works with a comprehensive and individual approach to clients. We build effective strategies, optimal budgets, allocate a team for a specific project, are results-oriented, and maintain transparent reporting.MISSIONBuilding a sustainable brand.VISIONBringing the company up to national and international levels.ADVANTAGESRESULT ORIENTATIONChoosing the most effective promotion channels that give maximum results for the business.COMPLEX APPROACHrnUsage of all the effective tools to attract customers in one direction to form a sustainable brand and increase sales.DEDICATED TEAMrnThe team dives deep into the essence of the business to create relevant content and offers. The business owner works with only one specialist who leads the entire team in a comprehensive manner.STRUCTURAL AND SYSTEMIC APPROACHrnStructuring all the work with the...
450 Old Peachtree Rd NW Lawrenceville Georgia United States 30043
+16198000567
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MMM Express was founded in Atlanta, GA in 2006 with only one truck in the “fleet” working from a garage. With outstanding customer service and fair dealings with employees, MMM Express quickly began to expand. In November 2018, MMM Express started cooperation with our company. During the cooperation with our agency, MMM Express entered the top 5000 best companies in the USA and ranked 1910th. GOALS Building a sustainable brand in the Eastern American market and creating a recruiting strategy for hiring drivers MARKETING STRATEGY - ANALYSIS OF THE AMERICAN LOGISTICS MARKET - COMPETITOR ANALYSIS - DEFINING THE BRAND’S TONE OF VOICE - DEFINING A UNIQUE SELLING PROPOSITION - CHOOSING THE PROMOTION CHANNELS - CREATING A MARKETING BUDGET FOR THE YEAR MARKETING SUPPORT Dedicated project manager managed the entire team, so that both the client and the agency could achieve common goals and form a sustainable brand. LOGO DESIGN Designers suggested 3 options of the logo in a different color palette and graphic design. Created logo usage guideline. CREATED A LANDING PAGE The website average conversion rate 15% REDESIGN OF THE MAIN WEBSITE - CREATED ADAPTIVE WEB DESIGN THAT ENSURES ITS CORRECT DISPLAY ON ALL DEVICES - CREATED A USER-FRIENDLY INTERFACE - GOOGLE WEBSITE SPEED OPTIMIZATION (PAGESPEED) - OPTIMIZED EACH PAGE FOR GOOGLE SEARCH - CREATED SEO-OPTIMIZED BLOG ARTICLES SOCIAL MEDIA MARKETING - CREATED CORPORATE ACCOUNTS ON SOCIAL NETWORKS IN ONE FORMAT - CREATED CONTENT: REPUTATIONAL, CALL-TO-ACTION, PROMOTIONAL, NEWS, COMMUNICATIVE - SET UP TARGETED ADS ON FACEBOOK AND INSTAGRAM REPUTATION MARKETING - Google My Business (+ Google Maps): updated information, optimized an account, posted photos and information posts. - Review platforms: registered the company on reliable sites, increased awareness. - Dealt with negative reviews. YOUTUBE PROMOTION - Created a YouTube channel promotion strategy. - Established a YouTube channel structure.
ALMCO Plumbing offers plumbing services, plumbing repair and replacement in both residential and commercial buildings. The company has been providing services to contractors and homeowners in San Diego, California since 2001. GOALS Building a sustainable brand in the San Diego region, attracting customers through integrated marketing solutions. MARKETING STRATEGY - ANALYSIS OF THE AMERICAN PLUMBING MARKET - COMPETITOR ANALYSIS - DEFINING THE BRAND’S TONE OF VOICE - DEFINING A UNIQUE SELLING PROPOSITION - CHOOSING THE PROMOTION CHANNELS MARKETING SUPPORT Dedicated project manager managed the entire team, so that both the client and the agency could achieve common goals and form a sustainable brand. LOGO DESIGN In the logo, soft round fonts were used to reflect the main property of water. The color palette of the logo is a combination of blue and white – the best way to reflect the business specialization and symbolize purity. WEB DEVELOPMENT OF THE MAIN WEBSITE - CREATED ADAPTIVE WEB DESIGN THAT ENSURES CORRECT DISPLAY ON ALL DEVICES CREATED A LANDING PAGE - WEBSITE STRUCTURE DEVELOPMENT - WEB DEVELOPMENT - SET UP WEB ANALYTICS AND ADVERTISING CAMPAIGNS AND ANALYSIS OF THE WEBSITE'S EFFECTIVENESS GOOGLE ADS - GOOGLE ADS STRATEGY - SET UP A GOOGLE ADS CAMPAIGN - GOOGLE ADS CAMPAIGN MAINTENANCE SOCIAL MEDIA MARKETING - Created corporate accounts in social networks in one format - Created content: reputational, call-to-action, promotional, news and communicative - Set up targeted ads on Facebook and Instagram REPUTATION MARKETING - Google my business (+ Google maps): updated information, optimized an account, posted photos and information posts - Review platforms: registered the company on reliable sites and increased awareness YOUTUBE PROMOTION - Selected the effective key phrases for Youtube Channel promotion - Created a content strategy - Video promotion through Google Search and Youtube channel
Decks Toronto was founded in 2005 in Toronto, Canada. Decks Toronto is a deck specialty store where you can order everything you need for your deck – decking material, deck accessories, railing, deck lighting and permits. Because of the company’s growth, it became necessary to represent the company in social media networks, reputation marketing, and create a marketing strategy. In 2019 Decks Toronto started cooperation with the iM4U Marketing Digital Agency, which uses an integrated marketing approach that allows to achieve results in the shortest possible time. GOALS Building a sustainable brand to attract clients, increase the company’s turnover and open new stores in other cities. MARKETING STRATEGY - ANALYSIS OF THE CANADIAN BUILDING MATERIALS MARKET - COMPETITOR ANALYSIS - DEFINING THE BRAND’S TONE OF VOICE - DEFINING A UNIQUE SELLING PROPOSITION - CHOOSING THE PROMOTION CHANNELS MARKETING SUPPORT Dedicated project manager managed the entire team, so that both the client and the agency could achieve common goals and form a sustainable brand. LOGO DESIGN - Designers suggested 3 options of the logo in a different color palette and graphic design. - Prepared mockups of the company’s branded products – business cards, merchandise, documents, social media, souvenirs - Created logo usage guideline WEBSITE REDESIGN - SITE RESTRUCTURING - CREATED ADAPTIVE WEB DESIGN THAT ENSURES ITS CORRECT DISPLAY ON ALL DEVICES - CREATED A USER-FRIENDLY INTERFACE WEB DEVELOPMENT OF A NEW WEBSITE - CREATED A WEBSITE STRUCTURE BASED ON COMPETITOR ANALYSIS - CREATED ADAPTIVE WEB DESIGN THAT ENSURES ITS CORRECT DISPLAY ON ALL DEVICES - PAYMENT GATEWAY INTEGRATION SOCIAL MEDIA MARKETING - CREATED CONTENT: REPUTATIONAL, CALL-TO-ACTION, PROMOTIONAL, NEWS, COMMUNICATIVE - SET UP TARGETED ADS ON FACEBOOK AND INSTAGRAM REPUTATION MARKETING - Google My Business; - Review platforms: registered the company on reliable sites, increased awareness. YOUTUBE PROMOTION
Furniture factory “LIVS” – one of the leaders in the production of upholstered and cabinet furniture, with more than 25 years on the market. One of the largest retail chains created in Ukraine, which consists of branded stores in all regions of the country. Company exports furniture to more than 20 countries in the world. The range of furniture includes about 700 different items and style solutions. GOALS Create a stable sales funnel for furniture products in the Internet space MARKETING STRATEGY HIGH QUALITY. All items are manufactured according to international standards, and have increased quality requirements RANGE. More than 500 items of various collections FURNITURE DESIGN. High appreciation from well-known furniture designers at major exhibitions WARRANTY MAINTENANCE OF FURNITURE. 18 months from the date of manufacture LARGE SELECTION OF FABRICS FROM MANUFACTURERS DELIVERY IN ALL REGIONS OF UKRAINE MARKETING SUPPORT Dedicated project manager managed the entire team, so that both the client and the agency could achieve common goals and form a sustainable brand. ONLINE STORE CREATION - CREATING A WEBSITE STRUCTURE BASED ON COMPETITOR ANALYSIS - CREATING A RESPONSIVE WEB DESIGN THAT ENSURES THE CORRECT DISPLAY OF THE SITE ON VARIOUS DEVICES - CREATING AN INTUITIVE USER INTERFACE - WEB DEVELOPMENT - WEBSITE SPEED OPTIMIZATION (PAGESPEED) UNDER GOOGLE STANDARDS - SEO OPTIMIZATION OF EACH PAGE UNDER - GOOGLE SEARCH - SITE PREPARATION FOR PROMOTION - TESTING OF ALL FUNCTIONALITY REPUTATION MARKETING - Work with google my business (google maps): updating information, optimizing an account, posting photos and informational posts - Working with revocable platforms: registering a company on reliable sites, increasing awareness - Dealt with negative results TARGET PROMOTION - FORMATION OF A STRATEGY FOR TARGETING - SETTING UP AND LAUNCHING TARGETED - A/B TESTING - OPTIMIZATION AND TRACKING RESULTS - ADVERTISING ANALYSIS AND REPORTING
The international engineering company Stanco Group has been operating since 2005, it is engaged in the production of bottle filling lines in Ukraine with sales to the US, Europe, Asia and Africa. The company has a closed production cycle: it develops, manufactures and provides support. Stanco Group equipment operates in more than 1,000 companies, and products are sold in 14 countries around the world. When entering international markets, there was a need for a new approach in marketing. GOALS Building a sustainable brand to attract big customers MARKETING STRATEGY - ANALYSIS OF THE BOTTLING LINE MARKET - COMPETITOR ANALYSIS - DEFINING THE BRAND’S TONE OF VOICE - DEFINING A UNIQUE SELLING PROPOSITION - CHOOSING THE PROMOTION CHANNELS - CREATING A MARKETING BUDGET FOR THE YEAR MARKETING SUPPORT Dedicated project manager managed the entire team, so that both the client and the agency could achieve common goals and form a sustainable brand. SOCIAL MEDIA MARKETING - CREATED CORPORATE ACCOUNTS ON SOCIAL NETWORKS IN ONE FORMAT - CREATED CONTENT: REPUTATIONAL, CALL-TO-ACTION, PROMOTIONAL, NEWS, COMMUNICATIVE - SET UP TARGETED ADS ON FACEBOOK AND INSTAGRAM REPUTATION MARKETING Google My Business (+ Google Maps): updated information, optimized an account, posted photos and information post. Review platforms: registered the company on reliable sites, increased awareness. Dealt with negative results. REDESIGN OF THE MAIN WEBSITE - SITE RESTRUCTURING. - SET UP ADVERTISING CAMPAIGNS, SEO PROMOTION. - THE TEAM CREATED AN ADAPTIVE DESIGN THAT TOOK INTO ACCOUNT THE REQUIREMENTS FOR EFFECTIVE PROMOTION. - PREPARED THE WEBSITE FOR ADVERTISING AND SEO PROMOTION. YOUTUBE PROMOTION - YOUTUBE CHANNEL PROMOTION STRATEGY - HOME PAGE DESIGN AND OPTIMIZATION - PLAYLIST CREATION AND OPTIMIZATION - CONTENT PLANNING - UPLOADED VIDEOS TO A CHANNEL - PROMOTED VIDEO CLIPS WITH THE GOAL OF BRAND AWARENESS - PERFORMANCE ANALYSIS AND PLANNING FOR THE NEXT PERIOD
The Family-2 residential complex was built in the Gatnoye village, a settlement in the Kyiv region, which is located a few kilometers from the Odessa highway. The complex consists of 18 four-storey houses. The new building belongs to the “comfort” class, the houses are built of brick, which guarantees reliability and durability. There is a children’s playground, sports grounds and recreation areas, car parking, and commercial infrastructure on the first floors of the houses on the complex territory. GOALS Creating a sustainable brand in the real estate market in the Kyiv region, increasing the company’s turnover and expansion in other cities MARKETING STRATEGY ANALYSIS OF THE REAL ESTATE MARKET IN UKRAINE COMPETITOR ANALYSIS DEFINING THE BRAND’S TONE OF VOICE DEFINING A UNIQUE SELLING PROPOSITION CHOOSING THE PROMOTION CHANNELS MARKETING SUPPORT Dedicated project manager managed the entire team, so that both the client and the agency could achieve common goals and form a sustainable brand. CREATED A LANDING PAGE - Creating a website structure based on competitor analysis - Creating a responsive web design that ensures the correct display of the site on various devices - Creating an intuitive user interface - Web development - Seo optimization of each page under google search - Site preparation for promotion - Testing of all functionality REPUTATION MARKETING WORK WITH GOOGLE MY BUSINESS (GOOGLE MAPS): UPDATING INFORMATION, OPTIMIZING YOUR ACCOUNT, POSTING PHOTOS AND INFORMATIONAL POSTS WORKING WITH REVOCABLE PLATFORMS: REGISTERING A COMPANY ON RELIABLE SITES, INCREASING AWARENESS DEALT WITH NEGATIVE RESULTS TARGET PROMOTION - Formation of a strategy for targeting - Setting up and launching targeted advertising - A/B testing - Advertising analysis and reporting YOUTUBE PROMOTION CREATING A YOUTUBE CHANNEL PROMOTION STRATEGY FORMING THE YOUTUBE CHANNEL STRUCTURE CREATING TERMS OF REFERENCE FOR SHOOTING CONTENT WORKING WITH YOUTUBE BLOGGERS
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