Overview

Melazeta develops multi-platform projects and realises digital engagement solutions using the universal language of Gamification and the Game-based approach, with the aim of communicating, promoting and training specific targets.Integration with technologies such as Extended Reality, Augmented Reality, Virtual Worlds and AI make the enjoyment of these solutions completely immersive, interactive and customised.Melazeta has been founded by Lara Oliveti, CEO and gamification expert and Marcella Albiero, General Manager and Tech Enthusiast in 2000.  The company, based in Modena, features a team of 20 people both creatives and developers.

Locations

Headquarter

Focus Area

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Focus Service

Focus Client

  • Small Business (<$100000) 33%
  • Medium Business ($100001 - $500000) 33%
  • Large Business (>$500000) 34%

Focus Industry

  • Advertising & Marketing 10%
  • Government 10%
  • Retail 10%
  • Banking 10%
  • Public Sector 10%
  • Food & Beverages 10%
  • Automotive 5%
  • Business Services 5%
  • Consumer Products 5%
  • Financial & Payments 5%
  • Gambling 5%
  • Healthcare & Medical 5%
  • Telecommunication 5%
  • Utilities 5%

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