About Neenopal Inc.

NeenOpal is a global big data consulting firm with a unique and specialized focus on Data Science, Business Intelligence, and Customer Relationship Management solutions. We aim to drive Digital Transformation for our customers, ranging from budding startups to large corporations, leveraging their data for disruptive and exponential growth. Our highly competent and industry-experienced workforce ensures we deliver state-of-the-art solutions at a competitive price while accelerating the time to market of our customers' strategic initiatives. 

Locations

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Headquarter
  • Location

    1460 Broadway C/O WeWork NYC New York United States 10036

  • Location

    6467930813

Focus Area

Browse, Compare, Shortlist, and Hire your ideal business partner with ease.

Neenopal Inc.'s Technical Expertise

Data Visualization 10%
Data Mining 10%
Data Analytics 10%
Data Science 10%
Predictive Analytics 10%
Data Warehousing 10%
Marketing Analytics 10%
Social Media Analytics 10%
Text Analytics 10%
Big Data 10%

Focus Client

  • Small Business (<$100000) 20%
  • Medium Business ($100001 - $500000) 60%
  • Large Business (>$500000) 20%

Neenopal Inc.'s Industry Expertise

  • Consumer Products 20%
  • Ecommerce 15%
  • Healthcare & Medical 10%
  • Transportation & Logistics 10%
  • Retail 10%
  • Advertising & Marketing 5%
  • Education 5%
  • Financial & Payments 5%
  • Manufacturing 5%
  • Banking 5%
  • Insurance 5%
  • Food & Beverages 5%

Portfolio

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Marketing Mix Modeling

Marketing mix modelling is statistical technique to determine decision making via evaluating effectiveness of marketing initiatives and thereby increasing ROI.It can be hence a key factor impacting success or failure of a product. By knowing details of impact of each marketing activity on sales it is easy to allocate resources to activities who will maximize the revenues & cut spending on activities who are not generating enough revenue Improve ROI on existing investments Understand which campaigns you are overspending / underspending Efficienly allocate marketing budgets A simulator was built in Power BI using which the Markteing Team could see the impact of sales by changing the spend on various marketing mediums. You can read more details here - https://www.neenopal.com/Marketing-Mix-Modeling.html Read More

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Industry

Consumer Products

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Budget

$10001 to $50000 USD

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Timeline

12 weeks

Marketing Mix Modeling

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