Overview About The Brandon Agency

FTC, a rural telecommunications provider in South Carolina, faced mounting pressure from national giants like Spectrum, Verizon, DirectTV and T-Mobile. To retain its customer base and reinforce its relevance, FTC needed to answer a crucial question: why stay local in a sea of flashy promotions? The campaign set out to remind residents that when it comes to internet, wireless, TV, security and phone service, no one understands them better than a neighbor.

Arthur State Bank built its name on handshakes, phone calls, and knowing the people behind the accounts—not just their account numbers. But even the most trusted community banks can get drowned out in the digital noise. As online banks and national chains raced ahead with tech and flashy apps, Arthur risked being seen as old-fashioned. Our goal? Refresh the brand without losing its soul—and show the world that modern banking and personal service don’t have to be opposites.

After acquiring the iconic Green Giant brand, B&G Foods set out to reinvent the category. With the success of their riced veggies launch behind them, they introduced Veggie Spirals to create an entirely new vegetable experience. The goal was to educate consumers—especially busy moms—about this healthy, low-carb alternative to traditional pasta.

High above Gatlinburg sits Anakeesta—a mountaintop world of treetop bridges, glowing gardens, and sweeping Smoky Mountain views. But despite its charm, most travelers didn’t know it was there. With big-name neighbors like Dollywood stealing the spotlight, our challenge was clear: turn this hidden gem into a must-see destination before vacation plans were made. Because early imagination leads to early bookings.

When Hampton Farms cooked up its boldest in-shell peanut yet—Spicy Dill—they had flavor to spare, but not much inventory. With supply limited and buzz waiting to be built, they needed a launch that felt exclusive, urgent, and irresistible. The challenge? Make a big splash with a small batch.

For years, Daytona Beach was known for roaring engines and spring break scenes. But beneath the rev and revelry lies a different kind of getaway—where white-sand beaches stretch for miles, dinner is lit by candlelight (not neon), and culture thrives just steps from the coast. Our mission? Show high-income travelers that Daytona Beach isn’t just famous—it’s fabulous.

Santee Cooper had a challenge: explain to 2 million South Carolinians that using appliances at the wrong time of day could cost them. But “energy education” isn’t exactly must-see TV—unless you make it one. Enter: The Santees vs. The Coopers—a suburban showdown where bragging rights (and smaller power bills) were on the line.

In a market flooded with corporate healthcare brands, we positioned Wilmington Health as something stronger: personal. “True Care” became the rally cry—rooted in empathy, powered by outcomes. With a sharp new brand, digital-first media, and creative that cut through the noise, we built a platform that didn’t just look different—it hit different.

Spicy collab. Sizzling content. Scrolls, shares, and a pantry aisle takeover. When Idahoan Foods teamed up with Tapatio, it wasn’t just a mashup—it was a flavor collision. The goal? Make sure spice lovers didn’t just see it … they felt it. With hot sauce culture booming and bold collabs heating up shelves, Idahoan needed a campaign that could keep up. We set out to turn this spicy side dish into a main event—starting with the most visual platform of all: Instagram.