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We create engaging web and ecommerce projects
<p>Whidegroup is an e-commerce development company which helps passionate entrepreneurs launch their online stores, and supports them throughout their e-commerce journeys. We develop e-commerce solutions for diverse business models including B2C, B2B, and marketplaces. The Whidegroup team also assists service companies, such as shipping or payment gateway providers in the development and smooth integration of their applications with established e-commerce platforms.\r\n </p>
$50 - $99/hr
10 - 49
Ukraine
Whidegroup is an e-commerce development company which helps passionate entrepreneurs launch their online stores, and supports them throughout their e-commerce journeys. We develop e-commerce solutions for diverse business models including B2C, B2B, and marketplaces. The Whidegroup team also assists service companies, such as shipping or payment gateway providers in the development and smooth integration of their applications with established e-commerce platforms.rn
193 Sobornyi ave Zaporizhia Zaporizhia Ukraine 69006
+16469417789
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Client: Imperial – a luxury jewelry brand focused on exclusive collections that blend elegance with personal storytelling Goal: Design a Shopify-based online store that connects aesthetics with functionality, improves product discovery, and builds customer trust ____________________ Scope of Work: - Conduction of user research, competitive analysis, and user flow mapping - Design of wireframes and prototypes aligned with Shopify’s built-in capabilities and app ecosystem - Addressing customer concerns around trust, support, delivery delays, and personalization ____________________ Results: - Creation of intuitive navigation and categorization - Successful design implementation into a live Shopify store - Implementation of the following features: delivery tracking and real-time order updates, email subscription, discount codes after purchase for retention, and more
Client: Postfly – a US-based brand specializing in fly-fishing gear Goal: Increase average order value by adding pop-ups with relevant products at key moments of the shopping journey ____________________ Scope of Work: - Design of custom pop-ups aligned with Postfly’s visual identity and UX tone - Implementation of these responsive pop-ups to maximize visibility without disrupting flow - A/B-testing for choosing the most effective and clickable options ____________________ Results: - 14.2% increase in average order value - 8.6% boost in customer retention
Client: Savvy.io (formerly PayBear) – crypto wallet and payment gateway provider founded in 2017 Goal: Develop secure and reliable Savvy extensions to enable merchants on Magento 1 & 2, WooCommerce, OpenCart, and PrestaShop to accept cryptocurrency payments ____________________ Scope of Work: - Development and testing of gateway extensions for 5 major e commerce platforms - Verification of seamless third party checkout redirection and IPN handling - Creation of custom IPN script for WooCommerce to handle crypto payment notifications - Implementation of exchange rate guarantees to prevent volatility losses - Addition of logic for detecting underpayments and triggering automated top up prompts ____________________ Results: - Delivered five fully functional extensions, simplifying crypto payment transactions - Merchant onboarding now requires just wallet setup, module install, and ready to go payments - Integration helped Savvy.io onboard over 3,000 merchants and process $10M+ in crypto transactions
Client: Kjellmann – Norwegian family-run office furniture supplier Goal: Streamline back-office operations by integrating Magento store with a ERP system and enhance B2B/B2C customer experience ____________________ Scope of Work: - Full integration of 24SevenOffice ERP with Magento backend - Customization of an order grid view with restricted access for logistic managers - Development of a custom packaging-slip generation directly from the order grid - Development of an internal messaging system - Enhancement of product page functionality with Advanced Product Options and 360 Product Viewer - Development of a page view switcher for B2B/B2C customer types ____________________ Results: - Back-office workflow became faster, more transparent, and easier to manage - Logistic managers gained tools to coordinate deliveries directly in Magento - Reduced manual steps and improved accuracy of order handling - Enriched shopping experience for both B2B and B2C users - Laid the foundation for scalable logistics without compromising user experience
Client: Kjellmann – Norwegian B2B/B2C office furniture supplier Goal: Migrate fully custom Magento 1 store to Magento 2 ____________________ Scope of Work: - 450 hours of development work - All customer, product, order, and config data migration - New Magento 2 theme development with refreshed branding - Evaluation, optimization and replacement of Magento 1 extensions - Rebuilding of custom logic - Website speed optimization ____________________ Results: - Site performance improved by 37% and sales rose by 12.7% - Integrated fully functional ERP system - Enhanced user experience
Client: Lichtnelke – a German perennial nursery established in 1973 that has been operating an online store since 2014 Goal: Refresh appearance of the store to match modern design practices, improve navigation, and boost engagement – without alienating existing customers ____________________ Scope of Work: - Conducted a thorough UI/UX audit to identify key improvement areas - Updated header by adding wishlist/login icons and a scrollable menu - Introduced a dynamic homepage carousel, interactive hovers, promotional labels, and a more visible newsletter block - Enhanced product page usability with redesigned “Add to cart,” quantity selectors, and delivery timer - Refreshed category pages with cleaner visuals, banners, filters, and product labels ____________________ Results: - Delivered a modernized, intuitive interface while preserving familiarity for loyal customers - Boosted customer interaction and conversion rate - The IT Head praised the redesign for maintaining brand identity and improving the shopping experience
Client: Lichtnelke – a German perennial nursery established in 1973 that has been operating an online store since 2014 Goal: Improve the performance and user experience of their Magento 2 store ____________________ Scope of Work: - Product, category, and homepage redesign - Magento update to the latest version - Porto to Hyvä theme migration - Third-party extensions installation and custom extension development to align with Hyvä tech stack - Core Web Vitals and website speed optimization ____________________ Results: - LCP reduced from 3.7 s to 1.5 s - CLS reduced from 0.158 to 0.006 - Performance score increased by 27 points - Lower advertising costs and higher organic visibility
Client: ShipHawk – a logistics automation platform for connecting retailers, B2B, and B2C businesses with carrier leaders in the U.S. Goal: Create custom modules, using ShipHawk’s API, for Magento 1 & 2, Shopify, WooCommerce, and X Cart to automate shipping cost calculation and order fulfillment ____________________ Scope of Work: - Development of five shipping extensions for major e commerce platforms: Magento 1, Magento 2, Shopify, WooCommerce, X Cart - Development of logic for dimensional and volumetric weight pricing to handle irregular-sized items - Implementation of multi-warehouse cost calculation - Complete automation of shipping workflows, from booking up to delivery ____________________ Results: - Eliminated manual shipping steps, reducing overhead and errors - Enabled merchants to optimize costs and boost conversions - Thousands of e commerce stores now access full shipping automation via ShipHawk
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